Homecare and cleaning products
Homecare and cleaning products
According to the International Association for Soaps, Detergents and Maintenance Products (AISE), the European household care and professional cleaning sectors’ combined market value in 2020 was estimated at EUR 41 billion, up 8% year on year. The household care sector is segmented along laundry care, surface care, dishwashing, maintenance products and bleaches. The distribution channels are via retailers, pharmacies and drug stores. In the professional cleaning sector, specialised cleaning and hygiene products are delivered for a wide range of sectors and applications in agriculture, hospitals, nursing homes, hotels, restaurants, food processing plants, industrial facilities, commercial laundries, grocery stores, government institutions, schools, prisons, universities or company offices. The professional cleaning and hygiene sector end use sectors are segmented along healthcare, food, beverage & agriculture, kitchen & catering, building care and laundry. The European household care market was estimated at EUR 32 billion, up 4.7% year on year and the professional cleaning & hygiene sector was separately estimated at EUR 8.8 billion, up 22.9% year on year as a result of Covid-19.
According to AISE, the total number of member companies active in the soaps, detergents or maintenance products domains was 1,043, of which 648 were SMEs. Further, the number of companies active in the professional cleaning & hygiene domain were estimated at 563, while the number of companies active in the consumer product domain were numbered at 666.
Keywords
Keywords: Soaps, Detergents, Maintenance Products, homecare, cleaning products, household care, professional cleaning, laundry care, surface care, dishwashing, maintenance products, bleaches, specialised cleaning, hygiene products, laundry detergents, fabric softeners, carpet cleaners, descalers, antiseptics, antibacterials, insecticides, chlorine, bleach, disinfection, cleaning in place, CIP, chemicals, surface cleaners, storage cleaning, surface disinfectants, employee hygiene, hand hygiene, floor care, sanitary products, industrial laundry detergents, fragrance rinse, fabric softeners, ironing aids, metal products cleaning, degreasing, chemical treatment, delaquering, metal surface conversion